Four answers about being found, WordPress and changing your own site.
What are SEO, AEO and GEO, and why do all three matter?
Found by search and named by assistants
Search engines still send most traffic. Assistants like ChatGPT, Perplexity and Google's AI overviews name a business. Both need plain facts a machine can read.
Can I check whether my current site is AI-ready?
Yes, free and with no signup
Vitals, one of our own tools, reads any site the way an assistant would and tells you what is missing.
Why not WordPress?
11,000+ in one year
New WordPress vulnerabilities were catalogued in a single year, which is why it needs constant updating. Our sites are built to be secure and very fast, without that upkeep.
Can I update the site myself?
The blog, any time
Post to the blog and newsletter whenever you like. For the pages, send us a message: two small changes a month are included.